COSMOTE GROW YOUR BUSINESS: The free digital skills training program for businesses is back for its 3rd year

The free digital skills training program for businesses, COSMOTE GROW YOUR BUSINESS– Certification Program,returns for a third consecutive year,this time in the form of videotaped online courses. The program is aimed at all small and medium businesses, their employees and freelancersand responds to their need foreducation and training in the digital toolsthat will lead them into the new digital age. 

As the recent research carried out by the Electronic Commerce Laboratory (ELTRUN) of the Athens University of Economics in collaboration with COSMOTE, there is still significant room for growth in digital transformation of small and medium enterprises, with the lack of digital skills and insufficient attendance of educational programs remaining as important issues. 

The COSMOTE GROW YOUR BUSINESS – Certification Program enables businesses to obtain the necessary knowledge to integrate modern digital solutions into their operations, contributing to their overall upgrade. In addition, with its new format via video on demand, the educational activity offers professionals all the advantages of asynchronous digital education: flexibility, time saving and the possibility of reviewing the material at a time that serves each interested party. 

The program was designed by the Electronic Commerce Laboratory (ELTRUN) of the Athens University of Economics and Business in collaboration with COSMOTE, and provides free, certified training on modern digital tools. Participants have the opportunity to obtain a training certificate from Training and Lifelong Learning Center (KEDIVIM)of the Athens University of Economics and Business.

To date, in the two cycles of the COSMOTE GROW YOUR BUSINESS – Certification Program, over 2,800 professionals from various sectors and regions of Greece have participated. After an online evaluation process, more than 16,000 attendance certificates for individual courses and 1,000 training certificates have been issued by KEDIVIM of the Athens University of Economics and Business, for those who have successfully completed all courses. Businesses active in commerce, catering and tourism, while the participation of the construction industry and the area of ygeiaиlet.

«Continuous training and acquisition of skills in the use of digital tools and technologies is critical for businesses of all industries. With innovative technological solutions for businesses and digital training programs, COSMOTE, a member of the Telekom Group, aims to improve the level of digitization of businesses and the country and their transition to the digital age.”, said Mr. Thanos Falangas, Director of B2B Marketing, CRM & Channel Management of OTE Group.

The professor of the Athens University of Economics & Founder of the E-Commerce and E-Business Laboratory (ELTRUN), Mr. Giorgos Doukidis, said: “Digital skills training is the core of our Laboratory. In collaboration with COSMOTE, our goal is to educate the small and medium enterprises in our country, which are the backbone of the economy, in order to have all the tools required for the digital age“.

The program consists of 10 thematic course units, which are made up of short videos and add up to a total of 72 hours of teaching by reputable university professors.  The thematic modules concern digital skills of various sectors of business operation. Details:

  • Introduction to Digital Skills
  • Development of eCommerce Plan & Logistics
  • ERP-Email & CRM
  • Digital Marketing Plan
  • Usability & Content Marketing
  • Social Media
  • Legal Issues of Electronic Commerce
  • Search Engines & GA4
  • IoT-Business Analytics & AI and
  • Sustainable Development & ESG

The program has started and ends on February 28, 2025.  Participants can enroll in the courses they are interested in, add courses even during the program, and receive a certificate of attendance after the relevant online assessment test. Those who attend all the modules will receive a training certificate from KEVIDIM of the Athens University of Economics and Business. In addition, it is also possible to communicate with the professors electronically for any questions.

Those interested can now register their here, as well as learn more about the program courseshere.