WeFin: Free European Program to Empower Young Women through Financial Literacy

A new European project on the modern woman and its relation to general financial skills is launched. This is the project “WeFin” (Women Empowerment through Financial Literacy) which is financed by the European Union within the program BUILD, coordinated by the Institute for Prevention and Development – IPD, in collaboration with the Small Educational Paradises and

Aim to address the need of financial literacy of young women as a means of developing equality, independence, freedom, sense of self-respect and dignity as well as well-being, which is important for their mental and physical health.

The aim of the project is to acquaint citizens with the values of the EU. and informing them about the Charter of Fundamental Rights, with an emphasis on the right to gender equality, human dignity, freedom and security, and education.

But what is Financial Literacy? It is a term well known in Europe which in recent years has also become known in Greece. According to the OECD it is: “The combination of awareness, knowledge, skills, attitudes and behaviour, elements which are necessary to obtain correct financial decisions, with the ultimate goal of achieving individual financial well-being“. In other words, we learn to manage and use our finances in the best possible way, with the aim of being and feeling independent and secure.

The “WeFin” project will educate free of charge young women in financial literacy focusing on issues of financial literacy – financial well-being, based on the joint EU/OECD-INFE financial competence framework for adults (indicative modules: preparation of a budget, increasing income reducing expenses, tax issues, online banking, safe use of cards, responsible management of household finances, increasing self-confidence etc.)

During eight (8) months (April-November 2024), group online training actions (24 hours), individual coaching sessions (60 hours), 8 podcasts, an awareness and information event, open to the public andexchange of good practices and of know-how, between the implementing bodies of the project in Greece and those in Europe.

The immediate target group is, 60 young women (19-30 years old) from the wide Region of Thessaly and the project through its communication actions is expected to have an impact on at least 3,000 citizens across the country.